Meet The Leadership Team

Meet the Leadership Team


David Cooper, Managing Director

David took on the role of Managing Director in 2011, having been part of the business for many years beforehand, supporting the Sales team. Today, David focusses on leveraging the growth of SD Displays and aligning our core values to all SD Display business strategies.

In his spare time David likes to spend time with his family and walk his husky Daisy. From an early age David has been involved in starting a number of other businesses, and has been invited to guest speak numerous times. For example, at the Thames Valley Youth Chamber David was asked to inspire young entrepreneurs interested in business.
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Simon Cooper, Operations Director

Simon first joined the family business back in 1996, supporting the logistics team and later focussing on the smooth running of operations on the manufacturing and hire side.

Simon ensures that all installations of our work are completed to a high standard. In his spare time Simon likes to cook, read and spend time with his family and children.
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Kirsty Britnell, Office Manager

Kirsty has been part of the SD Groups family for 10 years.

Kirsty is the ‘Oracle’ of all information when it comes to SD Displays service offering. She also serves as our Account Director, working to support our clients’ needs and requests. In her spare time Kirsty likes to walk her dogs, go to Zumba, and eat good food!
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